Grab your 20-siders. We're going in.

Today, let’s check out an evangelical who wants his tribe to totally change to be something they’ve never been, to fix one of their worst shortcomings as a group.

Today, Lord Snow Presides over the most sold-out Christians of them all, and how they revealed that nobody really should be taking the Christian pretendy game too far.

Hi and welcome back! We’ve been talking about personal evangelism lately — that person-to-person kind of recruiting that evangelical laypeople do themselves when they’re away from church. Recently, I’ve noticed that evangelical leaders have been demanding this evangelism more and more from Read more

Hi and welcome back! Lately, we’ve been talking about personal evangelism, which is Christianese for the person-to-person recruitment that’s conducted by evangelical laypeople. The flocks don’t really like to do it, though, and their leaders are getting increasingly upset about their Read more

In a recent Christianity Today, evangelist Ben Jack offers yet another of these attempts to mobilize the troops. Dude insists that he’s ‘reordering evangelism,’ but it’s seriously just the same old rah-rah with no substance. However, this particular bit of rah-rah illustrates just how awful evangelical leaders’ advice really is — and how little about it ever changes. 

Evangelists sure like to threaten their marks with eternal torture! They do it to score new recruits for their groups, but there’s a double-edged blade lurking within their conceptualization of their product as fire insurance. Today, let me show you how this phrase works in evangelicals’ broken system.

Hi and welcome back! Lately, we’ve been talking about personal evangelism, the person-to-person variety that is usually conducted by rank-and-file laypeople in a church. Lately, Christian leaders have been pushing the flocks harder and harder to engage in evangelism. Unfortunately, Read more

Today, I’ll show you the most earthly and human part of this very earthly and human interaction: the absolute need for evangelists to build a bridge between their mark and their product. Then, we’ll check out the way that bridge accidentally destroys their own claims.