An Evangelical Site Tries Hard to Ignore Their Single Moms

In the April issue of Christianity Today (CT), their cover story involved the most hilarious bait-and-switch attempt I think I’ve ever seen from any Christian site, like seriously ever. In this story, CT tried to pretend that there’s some big groundswell of single evangelical women (and some men) who are adopting children rather than waiting for marriage and procreation. Today, let’s look at this story they ran — and the real one they absolutely, positively did not want to discuss — about evangelical single moms.

Pick a Gear: Selling Contradictions

The marketers in broken systems have this unfortunate tendency to sell two different and diametrically opposed things to potential consumers. It’s not just a Christian thing; it happens in most broken systems. People in them don’t see that they’re doing it, and the people they’re selling to may not even realize that’s why they distrust the sellers and reject their product. But it happens all the same.