Church attendance continues to tank across America. Downward trends already in place before the pandemic declined even further in the wake of it. It’s a tough time to be a business offering only one product—active church membership—in a country that increasingly doesn’t want it. In reversing the decline of their Read more
Recent stories indicate that the evangelical-backed He Gets Us campaign is still going strong. But the evangelicals responding to it have missed an important point that destroys whatever goodwill they might be fostering through their endless billboards and carefully-placed ads: their god does not have a brand, but his followers Read more
Thom Rainer has come out with yet another blog post trying to staunch the hemorrhaging blood from evangelical churches. This time around, he’s attacking Christian pastors who make excuses about boosting church attendance.